Frau mit Einkaufskorb im Supermarkt

The new type of coronavirus (SARS-CoV-2) has spread rapidly in Europe and the world. This has severe consequences not only for public health but also for global economic systems. A research group at the University of Zurich is now conducting a project to understand the effects on our everyday life. You can actively support them at their plan by taking part and thus making a donation for the people most affected by the epidemic!

What is this study all about?

The worldwide spread of SARS-CoV-2 and the measures subsequently imposed by the government have forced you to massively change your lifestyle and consumer behavior for an unforeseen period of time. So it is very likely that the impact of SARS-CoV-2 will have a long-term effect on our everyday life.

This research study from the University of Zurich aims to investigate the changes in consumer habits and personal values during the outbreak of the epidemic and how they are related. In particular, the research group seeks to find out how these changes affect people’s social and economic situation. The objective of the study is to understand the changes in purchasing and consumer behavior due to the virus outbreak.

Share your data & take the survey – how it works

To participate in the research project on the economic impact of SARS-CoV-2, you first need to accept the offer of the University of Zurich on BitsaboutMe. By accepting the offer, you agree to share your purchase history of Coop and/or Migros (or REWE in Germany) with the research group. This will be done completely anonymously, so no personal data such as name, email, etc. will be transmitted.

You will then receive an email with a link to a 15-minute survey. Once you have completed this survey, you will be asked to download a calendar invitation for another survey. This survey will take place in about 6 months. The calendar invitation contains an anonymous tag, the link to the second survey and a calendar reminder for the second survey. The participation in the second survey is essential for the research project. It will allow to link the changes derived from the survey with those from the purchasing data and thus make predictions that will benefit society as a whole.

Your participation for a good cause

Your participation in the research project will not remain unrewarded. As a small reward, the University of Zurich will donate CHF 2 to Swiss Solidarity resp. 2 € to Aktion Deutschland Hilft for each participant. In doing so, you help those who are most severly affected by the outbreak of the epidemic. And if you also complete the second survey in 6 months’ time, the research group will add another CHF 2 or 2 €. So taking part pays off twice!