BitsaboutMe offers you two different deals to earn real money on every grocery purchase: Cashback with a premium of 0.5% and Cashback Plus with a premium of 1% on the total purchase value.

In this post, we’ll explain the differences between Cashback and Cashback Plus, what the requirements are for each deal, and how to decide which deal currently suits you best.

Cashback and Cashback Plus Share Some Basic Principles

Cashback and Cashback Plus have many things in common. For example, both are purely digital programs. That means you don’t need a plastic card or similar to collect points, nor do you need to keep your scanned receipts.

Also, with both deals, you only earn cashback on grocery purchases, i.e., food and beverages, tobacco and alcohol, and household items. It doesn’t matter which brands you choose or which stores you shop at, as neither Cashback nor Cashback Plus is a loyalty program with specific retail or grocery partners.

Cashback and Cashback Plus are purely about data, which benefits market research institutes, among others. Universities and other scientific institutions are also interested in data on shopping behavior, e.g., to determine how healthily the population eats.

However, whether for market research purposes or as part of scientific studies, your data will only be analyzed in an anonymized, aggregated form. Therefore, your participation in the Cashback or Cashback Plus program remains anonymous at all times, and no conclusions can be drawn about your person. This means that unlike with many other bonus programs, you will not receive any advertising.

At any time and without giving a reason, you may withdraw from the respective deal, preventing new data from being shared.

Cashback Plus Has Several Advantages

As described above, Cashback and Cashback Plus have a lot in common—and yet there are a few key differences that you should be aware of. The most important difference between Cashback and Cashback Plus is data verification: every grocery purchase must be linked to a matching bank transaction in a payment account.

To participate in the Cashback Plus program, you must therefore use electronic payment methods such as a debit card, credit card, or TWINT and link at least one bank account. And since verified data is more valuable both for market and for scientific research, Cashback Plus earns you a premium of 1% on the total purchase value. Cashback, in contrast, only pays 0.5%.

In case you were wondering, Cashback Plus grants read-only authorization for your bank transactions. This is a secure process carried out by our trusted banking partners: Salt Edge in Switzerland and Fino in Germany.

In addition to the higher premium, Cashback Plus offers many other winning advantages:

  • Get a complete overview of your expenses and receipts: Scan all your non-food-related receipts and link unlimited accounts from different banks to get a complete overview of your expenses. What’s more, you’ll always have the right receipt at hand—whether that’s for taxes, expenses, or a warranty claim.
  • Automatically match digital receipts with account transactions: If you’re already a Coop Supercard and/or Migros Cumulus customer, you can link these loyalty program accounts to BitsaboutMe, allowing your Coop and Migros grocery purchases to be imported automatically. This works with Cashback, too—but with Cashback Plus, your receipts are additionally matched with your account transactions.
  • More precise calculation of your CO₂ footprint: Our CO₂ calculator uses numerous data sources, such as survey data or Google Mobility, to give you the most accurate account of where you stand in terms of sustainability and where your greatest potential for improvement lies. With each additional data source, e.g., a bank account, you help our CO₂ calculator to provide you with even more precise values.
  • Support BitsaboutMe and its customers: Verified grocery data is essential for our customers: industry and academic researchers. By participating in the Cashback Plus program, you’re helping to advance research—and you’re helping us keep our customers happy, as well as keep the app free of charge and ads for you.

Cashback and Cashback Plus—All Differences and Similarities at a Glance

To make it easier for you to decide between Cashback and Cashback Plus, we’ve listed all the differences and similarities in the table below: 

 Cashback Cashback Plus 
Cashback for groceries ✔️ ✔️ 
All brands and retailers✔️ ✔️ 
Data to be used for research purposes✔️ ✔️ 
Anonymous and ad-free✔️ ✔️ 
Completely digital✔️ ✔️ 
Cancel anytime✔️ ✔️ 
Match receipts across all banks and accounts❌ ✔️ 
Accurately calculate CO₂ footprint ❌ ✔️ 
Verified data helps BitsaboutMe remain free of ads and free of charge❌ ✔️ 
Verified data increases research data quality❌ ✔️ 
Payment methodsAllElectronic
Premium0.5% 1% 
Monthly limitCHF/EUR 5 CHF/EUR 10 
Data sharingReceipts, demographic informationReceipts, demographic information, account transactions 
Bank accounts Payout accountPayout account, account connected to electronic payment method 

Importantly, Cashback and Cashback Plus are mutually exclusive, i.e., you can only participate in one program at a time. Furthermore, you can always upgrade from Cashback to Cashback Plus, but it is not possible to return to Cashback once you’ve completed said upgrade.

Cashback Plus Is Better for (Almost) Everyone

Cashback Plus is the most advantageous deal for the vast majority of people: at 1% instead of 0.5%, you receive double the premium with every grocery purchase, and you also benefit from many other advantages, e.g., in terms of sustainability or finances. Therefore, Cashback is only worthwhile for people who mainly pay cash.

What are you waiting for? Accept the Cashback or Cashback Plus deal today and earn real money with every grocery purchase.

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